NEW YORK LOTTERY QUICK DRAW

NOT THREE, NOT FIVE, FOUR








NOT THREE, NOT FIVE, FOUR

New York Lottery’s Quick Draw needed a rebrand and they really wanted people to know you could win every four minutes. So we double-doubled down on four. 
CREDITS

Chief Creative Officer
Shane Millington
Executive Creative Director Pete Johnson
Group Creative Director Jacopo Biorico
Group Creative Director Danny Price
Creative DirectorJessica Bass
Creative DirectorTalia Rapp
Associate Creative Director
Chris Wernikowski